"The Champagne of Bottled Beers."
"If you’ve got the
time, we’ve got the beer. Miller Beer."
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Ok, we all like a good slogan. But in this case, we're not talkin' beer.
We're talkin' bourbon.
Millers Extra Old Bourbon, to be precise~
Millers Extra Old Bourbon, to be precise~
E. Martin & Co.
They were a thorn in A. P. Hotaling's side, and a cash cow for Hotaling's
attorneys, from around 1872 until the Supreme Court ruling against Martin for
copyright infringement in 1879.
During those seven
short years, Edward Johnson Martin along with partners Daniel V. B. Henarie, E. P.
Rowe and James Mairs did their best to steal away the J. H. Cutter brand from
Moorman, and subsequently Hotaling.
Three different fifths, and one flask (both 1/2 pint and pint in
capacity) were made for E. Martin & Co.
One of Martins fifth molds was an exact clone to Hotalings early
container; the "shoulder Crown". It is the earliest, dating ca. 1872.
Another, is the mid crown, which was made slightly later, probably in
response to growing pressure from the Hotaling camp about copyright
infringement. Thinking that repositioning the crown from the shoulder, to the
center of the embossing pattern, would get the Hotaling camp off their back,
the mold was thus redesigned. It obviously didn't work and Hotaling, like a dog
with a bone, refused to give up.
Regardless, they must have sold a lot of product as both the shoulder
and mid crown Martins are present in many west coast collections. It took
several years, but A. P Hotaling emerged victorious and E. Martin & Co's
attempt to steal away the J. H. Cutter brand was thwarted.
Once the courtroom dust had settled, they simply changed the initials
from J. H. to J. F., redesigned the molds and went on their merry way until
prohibition put both them and Hotaling out of business in 1919.
One bottle that didn't have such a popular following, was the Millers
Extra brand. My guess is that like Hotaling's OPS, Millers Extra was their top
shelf bourbon and, as such, was out of the financial reach of the working
class. Good thing for us, because there's not many to be had, and when one does
appear for sale, it's quickly snatched up.
As mentioned, the bourbon was bottled in an applied top fifth, and two
different sizes of flasks; both also with applied tops. These are early
bottles, dating from ca. 1872 until the mid seventies, and generally have
everything going for them in terms of crudity and appeal, common to this era of
S.F. glass.
It was obvious that E. Martin & CO. was going after brand
recognition in a big way too, since the embossing pattern on both the flasks,
and the fifth are identical. This is something of an anomaly as the embossing
on most western flasks of this era are different than the fifths.
Brand recognition or not, the numbers just weren't there. According to
Thomas, there were only 10 mint fifths in collections as of 2002. For whatever
reason, the flasks do seem to exist in greater numbers than the fifths. Again
an anomaly as most rare western brand flasks are greatly outnumbered by their
fifth counterparts. The 1/2 pint Millers are supposedly rarer than the
pints. I personally haven't seen enough of either over the years to form an opinion.
Color, character and crudity are the big three "C's" when it
comes to 70's western glass. Fortunately for us, the Millers fill the bill in
all three departments. Although most of the Millers are seen in the
"typical" medium amber hues, a few anomalies exist. Occasionally both
the fifths and the flasks are encountered in shades of extremely light amber,
shading to near yellow, and on rare occasions, straying toward green. And talk
about crudity! Sloppy is often the rule of the day.
Spillover, slumped in sides, bubbles, tears, swirls and massive swings
in color density are occasionally encountered. Face it; no matter what shape or size, ya just gotta love those Millers!
Yep, It's Miller time!